Do you enjoy beautiful sunrise and sunset, do you love watching cute babies, puppies and attractive people, do you enjoy beautiful paintings? If your answer is yes to all these questions, then you like me are quite a visual person. And when you’re a visual man, you may react to pictures which you see.
For example, when I see an advertisement on TV about a chilly Pepsi or Coca Cola on a warm summer day when sun is blazing hot, I begin craving one. Or when I see an attractive bit of artwork, I get beautiful recollections of my childhood, my youth. It’s visual signals that large advertising companies and entrepreneurs have now been using in print and electronic media to capture people’s attention and boost their sales. We being online marketers should take ideas and inspirations from these successful companies who have spent millions and millions of dollars in studying, analyzing and testing what kind of images work the best to capture a customer’s interest
Now similarly this works across the web online as well. You can be one step ahead of your competition by adding these attractive and expressive images along with your articles.
If you have been following my blog which is based on India and its culture anytime you must have noticed how earlier I didn’t used any images but I have been activelyusing some nice Indian images now. It provides my posts a more polished appearance, as these Indian photos portray a visual appearance to the subject I am talking about.
Not simply do I believe they appear more attractive to my visitors, but reader numbers have proven that since I’vestarted adding Indian pictures to my posts – the traffic numbers and my improved bounce rate suggests visitors are actually spending time on my site and browsing other images as well instead of leaving my site quickly which used to happen earlier. Actually you won’t believe I even got 1-2 emails from readers thanking me for the articles I wrote, never ever it has happened before in my blogging career, that’s the power of imagery.
Now Where The Heck Do I get These Images From
Now this is incredibly important so listen up! Most of the people think that they can go to Google Images, and search the required image. Hate to break it to you but this is an incredibly stupid and can land you behind the bars. Most of the beautiful super high definition images which you see in Google’s top results are actually copyrighted images of popular stock photography websites. Using these copyrighted images on your blog or business site without permission or paying is simply not permissible so never ever use Google like that. What you could do is go to Google images, go to Advanced search and select images which can be recycled and reused for commercial purpose, that’s a safe bet and you won’t land in trouble. However a downside of that is not all the times you see an image which is upto the standards. Not to worry, there are a couple of other sources. These sources include Flickr, Creative Commons, Wikimedia Images, Public Domain Images so you could these.